What is SEO?
SEO = Search Engine Optimization. It’s all about making your website show up higher on Google (and other search engines) when people search for stuff related to your business. The better your SEO, the more visibility you get, which means more clicks, more customers, and more sales — without having to spend crazy money on ads.
At its core, SEO is about making your website more visible, relevant, and trustworthy to both search engines and real people. It’s not just about adding keywords — it’s a combination of strategies that work together to increase traffic and build long-term growth.
Think of SEO as the difference between opening a store in the middle of nowhere vs. setting up shop on the busiest street in town. If your website isn’t optimized, you’re basically hiding your business from customers who are already looking for you.
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